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Ten years ago, a student at Virginia Tech opened fire on classmates, killing 32 and injuring 17 — all in just 11 minutes. The shootings, which law enforcement called the worst mass-shooting in U.S. history, forever changed emergency management and…

When crises strike, rushing to compose emails, make calls, and update social media accounts while muttering a prayer under your breath doesn’t cut it when you have minutes (or seconds!) to broadcast critical or life-saving information. Beyond the potential human…

We know about impossible. You do, too. Pleasing everyone. Changing someone’s mind about politics or religion. Folding a fitted sheet. So when a large healthcare client asked us to help them find more hours in the day, a quieter but…

It was a dream come true for a tech guy—the one immersed in IP addresses and back-end programming—to be in the presence of the very users we design for. We talked everything from user interface design to a shooter detection…

Intuition, investors and everyone in between will tell you to stick with the good stuff: the features, benefits, awards, new programs, products and positives. These things sell in the short term and are easier to justify than safety when it…

We are big advocates of better, faster communication when it matters most, so I’ll put my money where my mouth is and keep this brief. After 25 years in the business of helping people respond faster in the face of…